{"id":50087,"date":"2024-06-27T15:09:41","date_gmt":"2024-06-27T19:09:41","guid":{"rendered":"https:\/\/smagazineofficial.com\/?p=50087"},"modified":"2025-02-25T15:30:45","modified_gmt":"2025-02-25T20:30:45","slug":"sasha-mei-creates-a-less-is-more-beauty-look-with-her-favourite-canadian-brands","status":"publish","type":"post","link":"https:\/\/smagazineofficial.com\/beauty\/sasha-mei-creates-a-less-is-more-beauty-look-with-her-favourite-canadian-brands-062750087","title":{"rendered":"Sasha Mei Creates a Less-is-More Beauty Look With Her Favourite Canadian Brands"},"content":{"rendered":"\n<p><a href=\"https:\/\/www.instagram.com\/sasha.mei\/\">Sasha Mei<\/a> is a Toronto-based content creator, <a href=\"https:\/\/www.on.com\/en-ca\/\">On<\/a> ambassador, and co-founder of <a href=\"https:\/\/www.instagram.com\/yuandmei_\/\">Yu &amp; Mei<\/a>, a private dining experience which has partnered with brands like <a href=\"https:\/\/ca.pandora.net\">Pandora<\/a> and <a href=\"https:\/\/www.shiseido.ca\">Shiseido<\/a> to curate intimate experiences through food and beverages. <a href=\"https:\/\/www.instagram.com\/sasha.mei\/\">Mei<\/a>, who is of Malaysian, Chinese, and American descent, began her content creation journey on Tumblr during high school. She soon transitioned to Instagram, where she quickly gained a following by sharing fashion, beauty, wellness, lifestyle, and travel content. On Instagram, <a href=\"https:\/\/www.instagram.com\/sasha.mei\/\">Mei<\/a> is known best for her minimal and sleek style and dedication to a clean lifestyle, prioritizing fitness through activities like running and pilates.<\/p><div class=\"smagt-in-article-repeating\" style=\"margin-left: auto;margin-right: auto;text-align: center;\" id=\"smagt-568172514\"><script async=\"async\" src=\"https:\/\/securepubads.g.doubleclick.net\/tag\/js\/gpt.js\"><\/script>\n<script> var googletag = googletag || {}; googletag.cmd = googletag.cmd || [];<\/script>\n<div id=\"gpt-ad-5847617179014-0\">\n  <script>\n\tgoogletag.cmd.push(function() {\n\t\t\t\tgoogletag.defineSlot( '\/1057191\/smagtest_300x250', [300,250], 'gpt-ad-5847617179014-0' )\n\t\t.addService(googletag.pubads()).setCollapseEmptyDiv(true);\n\t\t\t\twindow.advadsGamEmptySlotsTimers = window.advadsGamEmptySlotsTimers || {};\n\t\tconst timers                     = window.advadsGamEmptySlotsTimers;\n\n\t\ttimers['gpt-ad-5847617179014-0'] = setTimeout( function () {\n\t\t\tconst id = 'gpt-ad-5847617179014-0';\n\t\t\tdocument.dispatchEvent( new CustomEvent( 'aagam_empty_slot', {detail: id} ) );\n\t\t\tdelete ( timers[id] );\n\t\t}, 1000 );\n\n\t\tif ( typeof window.advadsGamHasEmptySlotListener === 'undefined' ) {\n\t\t\tgoogletag.pubads().addEventListener( 'slotRequested', function ( ev ) {\n\t\t\t\tconst id = ev.slot.getSlotElementId();\n\t\t\t\tif ( typeof timers[id] === 'undefined' ) {\n\t\t\t\t\treturn;\n\t\t\t\t}\n\t\t\t\tclearTimeout( timers[id] );\n\t\t\t\ttimers[id] = setTimeout( function () {\n\t\t\t\t\tdocument.dispatchEvent( new CustomEvent( 'aagam_empty_slot', {detail: id} ) );\n\t\t\t\t\tdelete ( timers[id] );\n\t\t\t\t}, 2500 );\n\t\t\t} );\n\t\t\tgoogletag.pubads().addEventListener( 'slotResponseReceived', function ( ev ) {\n\t\t\t\tconst id = ev.slot.getSlotElementId();\n\t\t\t\tif ( typeof timers[id] !== 'undefined' ) {\n\t\t\t\t\tclearTimeout( timers[id] );\n\t\t\t\t\tdelete ( timers[id] );\n\t\t\t\t}\n\t\t\t\tif ( ! ev.slot.getResponseInformation() ) {\n\t\t\t\t\tdocument.dispatchEvent( new CustomEvent( 'aagam_empty_slot', {detail: id} ) );\n\t\t\t\t}\n\t\t\t} );\n\t\t\twindow.advadsGamHasEmptySlotListener = true;\n\t\t}\n\n\t\tgoogletag.enableServices();\n\t\tgoogletag.display( 'gpt-ad-5847617179014-0' );\n\t} );\n  <\/script>\n<\/div>\n<\/div>\n\n\n\n<p><em>Watch the video below to see <a href=\"https:\/\/www.instagram.com\/sasha.mei\/\">Sasha Mei<\/a> create her signature less-is-more beauty look with some of her favourite Canadian Brands. <\/em><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"jetpack-video-wrapper\"><iframe loading=\"lazy\" title=\"Sasha Mei Creates a Less-is-More Beauty Look With Her Favourite Canadian Brands\" src=\"https:\/\/player.vimeo.com\/video\/969981842?dnt=1&amp;app_id=122963\" width=\"640\" height=\"360\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media\"><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<p>Ahead, we caught up with Mei to talk about her favourite Canadian beauty brands, her less-is-more approach to beauty, and summer travel essentials.<\/p>\n\n\n\n<p><strong>S: You\u2019ve been open about your skincare journey. What\u2019s made the biggest difference in your skin?<\/strong><\/p>\n\n\n\n<p>SM: &#8220;For my skin, there\u2019s no one specific thing, but a few things that made the biggest difference. My acne in 2020 was triggered by several events, I was moving cities and going through a lot of changes in my personal life, and I had no coping mechanisms to help me get through each day. First, I went to one of those medical aestheticians and they extracted all of my acne with a needle which hurt like hell, but it started moving things in the right direction. Then I started seeing a therapist to sort out everything going on in my life. Stress management, in addition to really keeping my skincare routine to the bare basics, changed my skin completely.&#8221;<\/p>\n\n\n\n<p><strong>Who has influenced your approach to beauty?<\/strong><\/p>\n\n\n\n<p>&#8220;My mother! <a href=\"https:\/\/www.clinique.ca\">Clinique<\/a> Bonus Time used to be my favourite time of year because that\u2019s when she would buy a restock of their iconic yellow cream and I would get any of the gift with purchase products that she didn\u2019t want. She was such a <a href=\"https:\/\/www.clinique.ca\">Clinique<\/a> girl and used to work for them as an employee, she was gifted <a href=\"https:\/\/irvingpenn.org\/\">Irving Penn\u2019<\/a>s&nbsp;<a href=\"https:\/\/www.goodreads.com\/book\/show\/417544.Passage\">Passage<\/a>&nbsp;which I think is so cool (she has since passed it down to me). I loved playing with all of the products, which always maintained a very classic, effortless look. <a href=\"https:\/\/www.clinique.ca\">Clinique<\/a> colours weren\u2019t wild and took on a less-is-more approach, which I think I still maintain to this day.&#8221;<\/p>\n\n\n\n<p><strong>A number of the Canadian brands you\u2019ve curated for this series, such as <a href=\"https:\/\/ca.livinglibations.com\">Living Libations<\/a> and <a href=\"https:\/\/nudestix.ca\">Nudestix<\/a>, are beauty trailblazers in their own right. What makes Canadian beauty brands unique in your view?<\/strong><\/p>\n\n\n\n<p>&#8220;I think we face additional challenges as Canadians to be seen and achieve success when there is a huge commercial power neighbouring us. To start a brand is already a huge feat in its own right, but to be able to expand internationally is so admirable to me because it\u2019s just so difficult to do. There\u2019s a resilience that comes with that, and you can see it in the founders of brands like <a href=\"https:\/\/nudestix.ca\">Nudestix<\/a> and <a href=\"https:\/\/ca.livinglibations.com\">Living Libations<\/a>.&#8221;<\/p>\n\n\n\n<p><strong>What is your beauty philosophy and how has it evolved over the years?<\/strong><\/p>\n\n\n\n<p>&#8220;Less is more! I wasn\u2019t always like this. Makeup was something I used to mask and change elements of my face. For example, I remember drawing on an eye crease with eyeshadow because I wanted deep-set eyes so badly. The photos look awful. It wasn\u2019t until I started to grow into my face and learn that I loved how I looked when I used makeup to enhance, rather than change, that I started to lean into that. I do love makeup artistry and how transformative makeup can be, but I don\u2019t abide by that for my day-to-day. So all of that, and that I look healthier with a tan.&#8221; <\/p>\n\n\n\n<p><strong>As an avid traveller, what are your beauty must-haves and tips on keeping hydrated skin?<\/strong><\/p>\n\n\n\n<p>&#8220;I can\u2019t say drink more water, because I already struggle with that one, but I\u2019m trying to carry a water bottle wherever I go to establish the habit. I like keeping serum sticks on hand for when I travel, and <a href=\"https:\/\/nudestix.ca\">Nudestix<\/a> has a great one that also has bakuchiol to help brighten your skin. It also doesn\u2019t have to go in your liquids and gels bag, which is key for me because I hate checking in a bag when I travel. I always keep a balm as well for more heavy-duty hydration, such as the <a href=\"https:\/\/www.chanel.com\/ca-en\/skincare\/p\/143120\/hydra-beauty-nutrition-nourishing-lip-care\/?gad_source=1&amp;gclid=CjwKCAjw1emzBhB8EiwAHwZZxcmzvvBFEipVbF5IHfFyqAeX7HRQ9AjEgm1-LvwK2WOUJcPeHKWmFRoCACQQAvD_BwE\">Chanel Hydra Beauty nourishing lip care<\/a> (I also use this for cuticles, and even securing flyaway hairs). The idea of putting a face mask on during a plane ride feels so gross to me, but I love to keep a sheet mask in my suitcase for when I first arrive at my hotel. I feel like it &#8216;undoes&#8217; all of the drying effects of plane air.&#8221;<\/p>\n\n\n\n<p><strong>You\u2019ve mastered the no-makeup-makeup look, what\u2019s the biggest thing to keep in mind to get the coverage you need with makeup products, but still maintain a natural look?<\/strong><\/p>\n\n\n\n<p>&#8220;It sounds counterintuitive, but I always have to remember that any &#8216;imperfections&#8217; are more evident and obvious to me than they are to anyone else. So the trick for me is not to over-conceal, I think over-compensating is so much more noticeable than spot concealing, so I try to only conceal where necessary. For my everyday makeup, I start with a base sunscreen that already has a very light coverage tint, so once I apply that I see if there\u2019s any further concealing necessary. If I\u2019m having hormonal breakouts or are looking a little tired, I add a little foundation over spots and under the eyes. But otherwise, I skip the foundation and go straight to blush!&#8221;<\/p>\n\n\n\n<p><strong>Where are some of your favourite places to travel in Canada?<\/strong><\/p>\n\n\n\n<p>&#8220;Montreal in the summertime is my absolute favourite! I lived there for five years, and the food, nightlife, and fashion is incredible. I also love visiting the trail areas surrounding Hamilton, those are great for runs.&#8221;<\/p>\n\n\n\n<p><strong>What spa treatments do you swear by and what are you currently obsessed with? <\/strong><\/p>\n\n\n\n<p>&#8220;After any travel I swear by lymphatic drainage massages. I think they get a bit of a bad reputation by being marketed as a sort of weight loss method, but I don\u2019t think they help for that. I think they are beneficial for digestion, fatigue, and muscle recovery, which always helps after a long trip or flight. I also love microneedling, I\u2019m new to it, but it completely transformed my skin texture. The recovery period is so long for me because my skin always peels, but after a week or two I am glowing.&#8221;<br><br><em><strong>Get to know more about Yu + Mei, <a href=\"https:\/\/smagazineofficial.com\/food-drink-travel\/hosting-tips-amy-yu-sasha-mei-100442247\">here<\/a>. <\/strong><\/em><\/p>\n\n\n\n<p><strong>Shop Sasha Mei&#8217;s beauty look below<\/strong>.<\/p>\n\n\n\n<p><br><a href=\"https:\/\/www.threeshipsbeauty.ca\/collections\/lip-care\/products\/brighter-days-red-algae-avocado-biodegradable-eye-mask\">Brighter Days Red Algae + Avocado Biodegradable Eye Masks by Three Ships<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.threeshipsbeauty.ca\/collections\/best-sellers\/products\/dew-drops-mushroom-hyaluronic-acid-vitamin-c-serum\">Dew Drops Mushroom Hyaluronic Acid + Vitamin C Serum by Three Ships <\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/fmillerskincare.com\/products\/eye-oil\">Eye Oil by F. Miller<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/fmillerskincare.com\/products\/eye-oil\">Face Oil by F. Miller <\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/fmillerskincare.com\/products\/lip-balm\">Lip Balm by F. Miller <\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.personsofinterest.ca\/shop\/incense-cones\">Calm the Fuck Down Incense Cones by Persons of Interest<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.personsofinterest.ca\/hand-care\">Satsuma Hand Soap by Persons of Intere<\/a><a href=\"https:\/\/www.personsofinterest.ca\/shop\/purifying-hand-wash-16-fl-oz\">st <\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.personsofinterest.ca\/shop\/active-hand-relief-cream\">Active Relief Hand Cream by Persons of Interest<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/nudestix.ca\">Hydrating Peptide Lip Butter by Nud<\/a><a href=\"https:\/\/nudestix.ca\/products\/lip-butter?variant=40294468255834\">estix<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/nudestix.ca\/collections\/nudies\/products\/nudies-bronze?variant=39904633749594\">Nudies Bronze in Sunkissed by Nudestix<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/1999beauty.com\/collections\/colour\/products\/cream-highlight-stick-1\">Cream Highlight Stick in Miele by 19\/99 Beauty<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/1999beauty.com\/collections\/shop\/products\/cream-contour-stick\">Cream Contour Stick by 19\/99 Beauty<\/a><br><br><a href=\"https:\/\/1999beauty.com\/collections\/colour\/products\/tinted-matte-balm\">Tinted Lip Balm by 19\/99 Beauty<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/ca.livinglibations.com\/products\/raven-maven-mascara\">Raven Maven Mascara by Living Libations<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/ca.livinglibations.com\/products\/fire-lily-petal-perfume\">Fire Lily Petal Perfume by Living Libations <\/a><\/p>\n<div class=\"smagt-article-ad\" id=\"smagt-4134965944\"><script async=\"async\" src=\"https:\/\/securepubads.g.doubleclick.net\/tag\/js\/gpt.js\"><\/script>\n<script> var googletag = googletag || {}; googletag.cmd = googletag.cmd || [];<\/script>\n<div id=\"gpt-ad-8133088891066-0\">\n  <script>\n\tgoogletag.cmd.push(function() {\n\t\t\t\tgoogletag.defineSlot( 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This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sasha Mei Creates a Less-is-More Beauty Look With Her Favourite Canadian Brands - S Magazine<\/title>\n<meta name=\"description\" content=\"Sasha Mei on her favourite Canadian beauty brands, her beauty philosophies and her summer travel essentials.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smagazineofficial.com\/beauty\/sasha-mei-creates-a-less-is-more-beauty-look-with-her-favourite-canadian-brands-062750087\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sasha Mei Creates a Less-is-More Beauty Look With Her Favourite Canadian Brands\" \/>\n<meta property=\"og:description\" content=\"Sasha Mei on her favourite Canadian beauty brands, her beauty philosophies and her summer travel essentials.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/smagazineofficial.com\/beauty\/sasha-mei-creates-a-less-is-more-beauty-look-with-her-favourite-canadian-brands-062750087\" \/>\n<meta property=\"og:site_name\" content=\"S Magazine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/smagazineofficial\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-06-27T19:09:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-25T20:30:45+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/smagazineofficial.com\/wp-content\/uploads\/2024\/06\/sasha-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sydney Goldhawk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" 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